Need a hand out? How about the secret of powerful SEO-Content copywriting?
Keith Bates Blog NEED TO STAND OUT IN YOUR MARKET? Maybe your website is sending the wrong message! November 20, 2017 Need a hand out? How about the secret of powerful SEO-Content copywriting? I made a living writing copy for many years before “search” was invented....
How to avoid getting lost in the crowd!
Keith Bates Blog NEED TO STAND OUT IN YOUR MARKET? Maybe your website is sending the wrong message! November 6, 2017 Ever feel like your marketing message is not standing out from the crowd? The obvious answer is differentiation. But this comes in several forms...
Joe Pulizzi wants to Kill Marketing. Maybe that’s not a bad idea!
Keith Bates Blog NEED TO STAND OUT IN YOUR MARKET? Maybe your website is sending the wrong message! November 2, 2017 How about changing marketing costs to a revenue stream? Joe Pulizzi wants to Kill Marketing. Maybe that’s not a bad idea! Traditional marketing efforts...
How creativity overcomes the bull****factor.
Keith Bates Blog NEED TO STAND OUT IN YOUR MARKET? Maybe your website is sending the wrong message! October 23, 2017 Creativity is what makes the world go ’round. But you need to understand how it works before employing it for content. It’s in your hands whether your...
Keith Bates has enjoyed a lifelong, around the world, passion for helping people communicate whether it was school buddy book reports or his former ad agency client’s marketing. Keith is different.
A content writer/strategist’s ability lets them see things others don’t. Keith learned early in life that provocative content and imaging were required to change attitudes and beliefs.
This skill came in handy with Keith’s more than 200 clients over the years, most of them software vendors, who found the requirement of translating developer language to end user language pretty challenging.
And today we have a new challenge, only it’s not inventor vs. end user but messaging vs. media. It’s OK to add digital media complexity for message distribution, but not for messaging requirements.
Get a FREE creative assessment of your site vs. competitors. Study download.