by cmgadmin | Feb 7, 2018 | Advertising, Creativity, Marketing Communications, SEO, Social Media Marketing
IT’S THE MESSAGE, NOT THE MEDIA, THAT COUNTS. The challenge? Repositioning “in the customer’s eyes” Powerful, effective marketing is more dependent on messaging than media. How to do this resides within the techniques of Blue Ocean Positioning by...
by Keith Bates | Jan 22, 2018 | Advertising, Creativity, Marketing Communications, SEO, Social Media Marketing
IT’S THE MESSAGE, NOT THE MEDIA, THAT COUNTS. JANUARY 22, 2018 Do your products live up to your marketing promises? Or are you perceived as a wolf in sheep’s clothing? Successful Marketing depends more on the Message than the Media. Marshall McLuhan was wrong....
by Keith Bates | Dec 14, 2017 | Advertising, Creativity, Marketing Communications, SEO, Social Media Marketing
Keith Bates Blog NEED TO STAND OUT IN YOUR MARKET? Maybe your website is sending the wrong message! December 11, 2017 Stories That Move The Movement Created by my good friend and brilliant writer Gordon Hochhalter, March 21, 2017. For more of Gordon’s heavy thinking...
by Keith Bates | Dec 4, 2017 | Advertising, Creativity, Marketing Communications, SEO, Social Media Marketing
Keith Bates Blog NEED TO STAND OUT IN YOUR MARKET? Maybe your website is sending the wrong message! December 4, 2017 Rwanda, where I was attacked years ago, is now a world of cheap, fast, technology I went to see Dian Fossey, savior of the mountain gorillas, but she...
by Keith Bates | Nov 9, 2017 | Advertising, Creativity, Marketing Communications, Social Media Marketing
Keith Bates Blog NEED TO STAND OUT IN YOUR MARKET? Maybe your website is sending the wrong message! November 9, 2017 Introducing Activation…the latest strategy in accelerating lead generation. Traditionally messaging/content/ads (regardless of the media) have been...
by cmgadmin | Nov 7, 2017 | Advertising, Creativity, Marketing Communications, Social Media Marketing
Keith Bates Blog NEED TO STAND OUT IN YOUR MARKET? Maybe your website is sending the wrong message! November 6, 2017 Ever feel like your marketing message is not standing out from the crowd? The obvious answer is differentiation. But this comes in several forms...